Company Facts
Name – Cocoguru Coconut Industries Private Limited

Registered Office
IV-616, Sri Rama Building, Main Road,
Yelmudi, Puttur Taluk, Dakshina Kannada District,
Karnataka State, India. PIN – 574201

Business Activity – Manufacturing of Coconut based products, Presently Pure Coconut Oil

Promoters –
Shivashankar Bhat – Chairman
Keshava Ram – Managing Director
Santhosh – Director
Gayathri Devi – Director

Incorporation Date – 2nd September, 2010 (World Coconut Day)

Why Cocoguru Coconut Industries?
Cocoguru’s brand vision is simple: “spreading the benefits of coconut to people.” The brand was launched in early 2010 to direct Sri Rama Industries’ focus on manufacturing coconut-based products. Now, the business activities of Cocoguru are separated into a new company. Having the same product brand and corporate brand simplifies the branding process.

Dissecting each aspect of the name, we have

• Cocoguru – Trademark, brand name
• Coconut – Vision, brand essence is about coconut.
• Industries – Business activity is not just about trading/marketing; it also involves manufacturing

Why a Private Limited company?
Forming a company is not compulsory as

The cost of incorporation and the procedures and regulations are high in a company.

All the promoters and top management personnel are in the same family

The company has no external equity investors as of now

Yet we have formed a company because

• It enables the separation of personal and business activities
• It enables us to raise funds through the sale of equity when chances of raising debt funds have exhausted
• It enables professional management by bringing in professional managers on merit, and families can cede day-today management activities to them.
• Promoters are very serious about the business and want to scale it to a high level and become a Public Limited company.

What is the future of Sri Rama Industries?
Sri Rama Industries is a proprietorship concern that started in 1987 with Shivashankar Bhat for coconut oil manufacturing.

• The existing manufacturing setup at Parladka will be tailored to provide job work services. Whereby local farmers can get oil extracted from their own copra using our facility.
• The existing retail outlet cum copra collection centre at Yelmudi will be used to distribute Cocoguru Company’s products to the local, Puttur market and collect copra on behalf of Cocoguru Company.
• The 1st floor of the building at Yelmudi will be rented out to the company for its Registered Office.
• Sri Rama Industries being the owner of trademark Cocoguru, will license it to the company for marketing its products.
• Sri Rama Industries will also carry out non-coconut-based businesses like trading in Til Oil, Pepper, and Honey.

What now/next for the Company?
The company has the following agenda for the next 1 year.

• A new factory, a new site, to manufacture and pack coconut oil
• The factory will be highly mechanized/automated/modern, with ISO 22000 Food Safety Management standard.
• Have a copra crushing facility of 15 tons in 24 hours
• Acquire all the necessary licenses and commence production in 6 months.
• Spread the market/distribution network for Cocoguru products from Puttur to Dakshina Kannada.
• Begin supply of edible copra and by-products like Oil cake and 2nd quality copra. 

Company got incorporated on 2nd September, recognized as World Coconut Day. For the company that does its business with coconuts, its truly a great day to be born. Seek the blessings and everything (kalpa) of ‘Kalpavrisksha’ for the company’s great future.