Cocoguru is now available at Reliance SMART stores
In 2021 Reliance began stocking Cocoguru in its SMART stores — not because we offered the best terms, but because shoppers kept asking for it. Here is how it happened.
Posts tagged: Sales
Selling through retailers and stores, and the challenges along the way.
When a retailer says no before you begin
The hardest objection is the retailer who will not even listen. Our advice to salespeople: don’t sell, connect.
Eight reasons shops say no to a new brand
Why is Cocoguru missing from the shop you visited? Here are the eight objections our salespeople hear most often from retailers.
How the 2014 price rise shook the coconut oil trade
Between 2013 and 2014, coconut oil prices nearly tripled. Here is how that rise affected farmers, processors, consumers and the oil itself.